Advertise on OmniColor

Reach a targeted audience of designers, developers and color professionals. Non-intrusive placements, transparent pricing, no sponsored content.

Who Visits OmniColor

OmniColor's audience is highly targeted — every visitor came specifically looking for color tools or color information:

  • UI / UX designers working on interfaces and design systems
  • Frontend developers implementing color in code
  • Graphic designers creating brand identities and print materials
  • Marketing professionals selecting brand colors and checking accessibility
  • Students learning color theory and design fundamentals
  • Hobbyists exploring color for personal projects

This is a premium audience for products related to design, development, creative tools, learning and productivity.

Our Advertising Principles

Before you consider advertising, understand what we will and will not do:

What We Do

  • Display ads in dedicated, clearly-labeled ad slots
  • Match ads to the audience using context and (if opted-in) personalization
  • Work with reputable ad networks and direct partners
  • Ensure ads never interfere with tool functionality
  • Report impressions and clicks through network reporting

What We Do Not Do

  • Accept sponsored content disguised as editorial
  • Allow ads that mimic our design or navigation
  • Place ads above the fold in ways that push content down
  • Use pop-unders, interstitials or intrusive formats
  • Promote products we would not recommend to a friend
  • Guarantee specific conversion rates or outcomes

Placement Options

Header Banner

Above the main content on every page. High visibility, but never blocks the actual tool.

Sizes: 728×90 (desktop), 320×50 (mobile)

Sidebar Display

Right column of tool pages. Ideal for products that complement color work (design tools, courses, hardware).

Sizes: 300×250, 300×600

In-Content Banner

Placed within long-form article content. Reach readers actively engaged with color topics.

Sizes: 336×280, 728×90

Footer Banner

Below content, above the footer. Lower visibility but unobtrusive.

Sizes: 728×90, 320×50

Who We Recommend

OmniColor works with two categories of advertisers:

Through Ad Networks

We are registered with reputable ad networks including Adsterra and Google AdSense. These networks handle ad delivery, targeting and reporting. If you are an advertiser, contact these networks directly — we do not accept ad placements outside of their systems at this time.

Direct Partnerships

For high-quality, relevant brands (design tools, development platforms, educational products), we occasionally accept direct partnerships. These are reviewed carefully to ensure they meet our standards.

Direct partnerships require:

  • Relevant to our audience (design, development, creative tools)
  • Reputable brand with positive reviews
  • Not a competitor to OmniColor's own tools
  • Compliance with advertising standards

Pricing

We do not publish fixed prices because ad pricing depends on placement, duration, seasonality and audience targeting requirements. For reference:

  • Network-based advertising: Priced by the network's CPM rates — typically $0.50-$5 CPM depending on targeting
  • Direct partnerships: Custom pricing based on placement, duration and volume — email for a quote

We do not charge for ad placement alone — our advertisers pay for impressions or clicks (as determined by the ad network's standard model).

What We Do Not Accept

We refuse advertising for:

  • Gambling, betting or casino sites
  • Adult or sexually explicit content
  • Cryptocurrency, forex or high-risk investments
  • Weight loss or "get rich quick" schemes
  • Products that promise unrealistic results
  • Compétitors to OmniColor's own tools
  • Misleading or deceptive products
  • Political campaigns
  • Anything that would compromise our editorial independence

Reporting and Metrics

Through ad network dashboards, our partners receive:

  • Impressions: How many times the ad was shown
  • Clicks: How many times the ad was clicked
  • CTR: Click-through rate
  • Geographic data: Where users are located
  • Device data: Desktop vs mobile split

We do not provide PII (personally identifiable information) about our users, because we do not have any.

Our Commitments to Advertisers

  • Brand safety: Ads appear only on high-quality, brand-safe content
  • Transparency: Real reporting through network dashboards
  • No click fraud: All click data comes from the ad network, not our site
  • Placement integrity: Ads stay in their dedicated slots
  • Consent compliance: Ads only load for users who have opted in

Contact for Advertising

For direct partnership inquiries:

Include:

  • Your company or brand
  • Product / service description
  • Target audience and ad creative approach
  • Proposed placement and duration
  • Budget range

We respond to advertising inquiries within 5 business days. Inquiries that do not meet our standards will be declined without further explanation.

Prefer Network Advertising?

For standard display advertising through Adsterra or Google AdSense, contact those networks directly.

See Advertising Disclosure